Use Mind Mapping to Create Marketing Magic 2


Mind MappingMind mapping is a great tool you can use to improve the flow of information in your life and to create marketing magic. It helps you to identify key concepts and topics to create content for your blog and social media platforms. Mind maps structure information in a way that makes it easier for you to visualize, analyze, and organize your ideas as well.

Mind mapping helps visual thinkers and creative entrepreneurs to create marketing magic because it makes planning more fun. Structure is a challenge for those of us who are creative. Mind maps allow us to integrate our creativity into our business planning.

What Is Mind Mapping?

To illustrate mind mapping, let’s start with a typical handwritten list of goals. Now add action steps to this list and draw lines to show how one action relates to another. All of a sudden your list mushrooms into a map and you need more paper to write on! That’s a basic mind map.

Mind maps work well with your brain because you’re using a structure that’s very close to the way your brain works. It includes artistic and analytical activity, getting your brain more involved in the information. You may even find mind mapping to be fun!

* By using a mind map, it’s easier to see how things on your list relate to each other and how to prioritize your projects.

Benefits of Mind Mapping

  • Mind maps jog your brain’s creativity and make information easier to learn, remember, and work with.
  • Mind maps allow you to envision the big picture and how each part contributes to it.
  • Mind maps help you focus on the important projects and tasks that are most beneficial for your business or career.

Various Uses for Mind Mapping

Mind maps are a new way of formulating a list of ideas into a visual plan. They’re excellent tools for brainstorming, whether it’s for personal, work, or educational purposes.

Mind maps are great for taking notes as well, making notes much easier for students to visualize and remember. When it comes to memorizing and studying information, mind maps can make the job easier and less time consuming.

Mind maps also simplify problem solving and planning. They work wonderfully for presenting information, from simple to complex. If you’re trying to find a way to get that creativity flowing, a mind map may be the perfect solution.

In addition, when you’re researching information from a variety of different sources, a mind map can help you consolidate it all.

Mind maps come to life as you add in the details. They help you form action steps and timelines to reach your goals and bring you the success you desire.

How to Make a Mind Map

Making a mind map is easier than you may think. You’ll need a large, blank piece of paper and something to write with. I of course prefer something colorful to write with like markers or felt tip pins. You’ll want to start out in the middle of your paper so that there’s room to expand in any direction.

Here are the steps to creating a great mind map:

This is a sample I created to brainstorm blog topics for this year for my business, based on six key categories that I teach in my Path to Profit Academy.

mindmap-sample

  1. Draw or write down a specific idea.
    2. Around the main idea, illustrate or write out different subtopics or tasks that relate to it.
    3. Draw lines to connect your subtopics to the main idea.
    4. For each subtopic, you can go on to develop more details and ideas, drawing lines to them as well, until everything is connected together.

There are also various mind map software tools freely available online. Once you start putting your ideas into a mind map, you’ll be able to see your projects with clarity and accomplish your goals with ease.

Bonus tip: Once your mind map is created, you can create an action list by prioritizing the order in which you want to accomplish your goals or ideas.

Editor’s note … I use mind maps to clear my head when I’m overwhelmed. My favorite tool is Freemind (http://freemind.sourceforge.net/wiki/index.php/Download): great features and gets even better if you learn to use the keyboard to create and navigate 🙂

Brad Dobson

Brad Dobson is a co-founder of the Path to Profit Academy, and husband of Minette Riordan. He handles all the techy stuff and shares parenting duties. He is a 2-time marathon and 2-time Ironman finisher and for some reason enjoys endurance athletics. After 25 years in the software industry he quit his job to become an entrepreneur alongside Minette.



About Brad Dobson

Brad Dobson is a co-founder of the Path to Profit Academy, and husband of Minette Riordan. He handles all the techy stuff and shares parenting duties. He is a 2-time marathon and 2-time Ironman finisher and for some reason enjoys endurance athletics. After 25 years in the software industry he quit his job to become an entrepreneur alongside Minette.


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