How Your Negative Self-Talk is Killing Your Business


“I’ve never been good with money.”

“I hate budgets.”

“I’ll never be a 6-figure earner.”

“My market won’t pay premium prices.”

If you’ve ever heard these statements come out of your mouth—or even in your head—then you’re engaging in a damaging habit known as negative self-talk. By telling yourself these lies (and yes, they are lies) you’re reinforcing the beliefs that go along with them.

What you visualize and believe is what becomes true.

Tell yourself that you’re not good with money, and you won’t be. Believe that budgets are horrible chores to be reviled, and you’ll resist creating one. Convince yourself that you can’t earn a 6-figure income, and you won’t.

It’s not “the secret.” It’s a scientific fact. Known as a self-fulfilling prophecy, this kind of self-talk results in poor performance simply because we act as if it’s already true.

If you tell yourself that you’ll never be a 6-figure earner, you will not do the things that 6-figure business owners do. You won’t work to grow your mailing list (“No one reads my emails anyway”), you won’t increase your rates (“No one would pay me that much”), and you will continue to hide out and not share your message. (“I don’t have anything unique to say/sell”).

By contrast, if you act and think as if you already are a 6-figure earner, you’ll approach your business quite differently. Your confidence level will increase. You’ll present a very different brand to your prospective clients. You’ll go out of your way to connect with those who can and will afford to pay your higher rates.

How to Combat Negative Self Talk

The first step toward changing your negative self-talk is to simply acknowledge that you do it. Tick a mental checkbox every time you catch yourself making negative statements, whether out loud or in your head.

The second step is to make a note of the ones that come up most often for you, and identify their origin if you can. For example, if your ex-husband continually berated you for your spending habits, chances are your “I’m no good with money” mantra can be laid right at his feet. It’s time to turn that thinking around.

The third step is next time you catch yourself saying “I’m no good with money,” take a minute to recall 5 instances where you were good with money. Maybe you paid off your credit cards or saved for a house or built an emergency fund. Rephrase your self-talk to, “I used to be bad with money [if that’s true], but now I make smart choices to achieve my goals.”

Just as negative self-talk becomes a self-fulfilling prophecy, so does positive self-talk. Reframe your thinking, and your business finances will certainly improve.

Rewrite Your Positive Money Story

While your relationship with money is as unique as you are, there are Archetypal patterns or themes that possess a universal quality. Stop wasting your time and energy trying to fit yourself into a box of what you think you “should” do money-wise, and instead empower yourself with money, so that you can finally live your divine life purpose.

Now is the time to heal, transform and celebrate your personal relationship with money!

To do this, I invite you to join me for a brand new course: Creative Money Mastery. This one-of-a-kind workshop offers a feminine, sacred path to transforming your relationship to money through art, journaling, visualization and sacred sharing in a safe space with others on the same journey as you.

Your negative self-talk may be the only thing holding you back from achieving your divine financial life purpose. How much longer are you willing to stay stuck where you are today? Join me on a magical journey of healing your relationship with money.

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Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.



About Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.

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