Episode 85: Leverage: The Creative Entrepreneur’s Best Productivity Hack


Leverage

“It is much easier to put existing resources to better use than to develop resources where they do not exist.”
– George Soros

The challenge for creatives is that we do too much, have too many ideas and struggle with bright shiny idea syndrome. Or we think we have to do it all ourselves, that we can’t afford support or that no one can do it as well as we can. Perfectionism and control can kill your productivity.

This is why productivity hacks and leverage are two of the best and yet, often the most difficult, for creative entrepreneurs to understand what do they mean. How to implement them, how to get started? How do you start building a leveraged business model? There’s leveraging time and tasks, but there’s also a leverage of your relationships with people to grow your business and why.

Here are 7 Clarifying Questions for Leveraging:

  1. What can I take off my plate?
  2. How can I effectively leverage my time, my content, and my relationships in order to grow my business this year?
  3. What other use could I particular book, worksheet, podcast, whatever, what other use could I put it to?
  4. Is it urgent, important or even necessary?
  5. Could someone else do this better or faster?
  6. Will this effort help me in multiple ways?
  7. If you were to actually let go of tasks that someone else can do, what would change for you?

We ask ourselves and our clients these questions a lot.

It may mean sacrificing something else in order to make that happen, but it’s going back to what we talked about last episode and slowing down to speed up. It is about spaciousness, it about choice and it’s about really being 100 percent committed to building your business.

So many people that talk about building their business and growing the business but when it comes down to it, they keep themselves really stuck by playing small, by not looking at what they could be leveraging, by being completely stuck in perfectionism. They get a lot of things going, they get a lot of things in process but they never actually get them running because they’re waiting until they feel right. A big journey towards leverage is letting go of your own perfectionism.

Join the Creative Business Accelerator

If you’re ready to stop working all the time and making yourself crazy, and instead want to get focused and clear so you can attract high-end clients, make great money and have a thriving business, then it’s time to become a member of the Creative Business Academy!

Resources Mentioned:

Author: Gretchen Rubin Book: Better than Than Before [Link]

Author: Minette Riordan Book: The Artful Marketer [Link]

Transcription Services [Link]

Free Gift:

Downloadable 30-Day The Artful Profit Planner [Link]

Transcript

You can also view this call’s video recording on our Youtube channel.

Minette Riordan, Ph.D. on EmailMinette Riordan, Ph.D. on FacebookMinette Riordan, Ph.D. on InstagramMinette Riordan, Ph.D. on Twitter
Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.



About Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.

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