Episode 77: 7 Best Goal-Setting Strategies for Creative Entrepreneurs


All this month we’ve been on a goal-setting journey: with blog posts and podcast episodes on rating your performance this year, great reasons to do a year-end business review, goal setting traps to avoid, how to make 2018 your best year ever, and using visualization to achieve your goals.

We are wrapping up our goal-setting adventures this week, showing off our favorite strategies that can help you, dear Creative. How do we go from our bright shiny ideas to Action? We go over the distinction between resolutions (lots of talk, fades away) and goals (specific, date, more commitment, action).

Setting goals is the first step in turning the invisible into the visible – Tony Robbins

Everyone always says just set S.M.A.R.T. goals and that’s great but as a creative it’s not all you need. Our theory – and this permeates all of our teaching and content – is that creative entrepreneurs need to combine their business numbers and goals with art. We talk about getting out you big pieces of art paper, set up a creative space with pens and markers, and make art from your planning and goal-setting.

We are laughing at ourselves – Brad has terrible hair (see it on youtube), how we love collecting words, and our pre-show arguing.

7 Strategies

  1. Make time for planning – paper/markers, alone or with team, offsite
  2. Know your numbers – bold money goal (with a minimum, target, and stretch number), how much you want to make
  3. Be specific – each goal should a completion date and accountability – this sets an intention in your mind
  4. Write your goals down- Brad suggests a giant piece of paper that you see every morning when you wake up, Minette mentions using index cards a la one of her favorite business books, Success Principles, by Jack Canfield
  5. Create Vision boards for your goals – make it visual, creative, playful, fun, and in front of you, and make it without words
  6. Get feedback from your business coach, mastermind members, mentors, peers, friends, and family and get their unique perspectives
  7. Share publicly, put your intentions out there

 

It’s almost impossible to set the right goals if you aren’t building the right business model for your creative personality
Take the Creative Business Archetype quiz!

Also, jump on over to our Mentors Makers Mavericks Facebook group and get more of the resources you need to set and achieve your goals!

Next month (January) is Business Planning month! Next week we’ll geek out a bit and talk about our favorite online business planning tools and technology.

 

 

Transcript

 

You can also view this call’s video recording on our Youtube channel.

Brad Dobson

Brad Dobson is a co-founder of the Path to Profit Academy, and husband of Minette Riordan. He handles all the techy stuff and shares parenting duties. He is a 2-time marathon and 2-time Ironman finisher and for some reason enjoys endurance athletics. After 25 years in the software industry he quit his job to become an entrepreneur alongside Minette.



About Brad Dobson

Brad Dobson is a co-founder of the Path to Profit Academy, and husband of Minette Riordan. He handles all the techy stuff and shares parenting duties. He is a 2-time marathon and 2-time Ironman finisher and for some reason enjoys endurance athletics. After 25 years in the software industry he quit his job to become an entrepreneur alongside Minette.

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