In this episode – once we get past the giddiness – we take a look at Lead Magnets and free opt-ins. We’ve floated quite a number of these over the last year and a half and we share some of our experiences and those of our clients. Brad gets a little off track with his description but Minette manages to bring it back 
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Dream. Design. Profit. 3-Day Marketing Intensive for Creatives
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Brad Dobson is a co-founder of the Path to Profit Academy, and husband of Minette Riordan. He handles all the techy stuff and shares parenting duties. He is a 2-time marathon and 2-time Ironman finisher and for some reason enjoys endurance athletics. After 25 years in the software industry he quit his job to become an entrepreneur alongside Minette.