Episode 107: The Power of Planning: 7 Types of Planning that Will Increase Productivity & Profits


Planning

“A clear vision, backed by definite plans, gives you a tremendous feeling of confidence and personal power.” – Brian Tracy, The Gift of Self-Confidence

We hope that you are enjoying the 9 Pillars of Productivity series as much as we are! As I think we’ve shared in the last podcast, Episode 106: 5 Reasons Why Goal Setting Will Improve Your Focus and Productivity, we’ve been on our own personal journey lately to improve productivity without sacrificing lifestyle. Isn’t that why many of us creatives launched our own businesses in the first place?

So it’s not about getting more done. Rather, Brad and I are focused on getting more of the right stuff done and really looking at what we can let go of.

And how are we able to host a weekly podcast show, share such awesome content with you, coach our creative business entrepreneurs, and run a creative business?

We had to learn how to embrace planning, which is an essential part of successful business growth. I learned this the hard and painful way, and now I’m totally addicted to planning (not to mention planners too).

Wouldn’t you love to do that dream launch for your amazing clients and write that transformational book and partner with super cool affiliate partners and kick your speaking into high gear? Then, I encourage you to spend a few minutes with us here…

Today we’re focusing on five key areas of planning that allow us to run our creative business and personal lives (while sharing yummy types of planning with you).

I know it sounds overwhelming, but it’s actually not when we break it down one step at a time.

We do look at our business from the perspective of:

  1. Annual Planning
  2. Quarterly Planning
  3. Monthly Planning
  4. Weekly Planning
  5. Daily Planning

Actually, if you come and play with us on Facebook in our free Productivity for Creative Business Owners Facebook group, we’ve got a great visual about these different areas that you can snag. And we’ll share some helpful ways to make these types sticky for you 😊

Two Types of Annual Planning

  1. Business Planning
  2. Promotional Calendar

For annual planning, start getting engaged around it in December. You’ll need to understand where your business is going, what your goals are for the year, what products you’re going to promote throughout the year. Maybe you have large scale projects that you’d like to get off the ground like a live event or online storefront. You’ll also want to include your online promotions for any online courses, products, or services that you’ll be selling to your clients. This requires some consideration since you don’t want to exhaust your email list, or your fans and followers on social media by constantly selling to them. Prep work is required for every single online launch, whether it’s one email or an entire launch campaign.

Almost once a week we get requests to participate in people’s telesummits, be a joint venture partner, or share someone else’s promotion. Knowing what our promotional calendar looks like allows us to very quickly say, “Oh, yes. I’d love to participate, and I’m happy to cross promote with you.” Or, “No, I can’t do that ’cause I’m right in the middle of a promotion.”

To dig into the other four planning types and find out essential questions to expertly shape your content, meet us over at the podcast. We can’t wait to share awesome planning tips that increase your profit and productivity for your creative business! Listen to the full episode here.

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IN THIS EPISODE YOU’LL LEARN:

  • How we’re able to host a weekly podcast and run a productive & profitable creative business
  • The sweet spot for selecting those meaty projects of yours
  • Weekly sprint techniques for tackling those goals that work with your annual plan

LINKS:

The Artful Profit Planner

Facebook group: Productivity for Creative Business Owners

You can also subscribe to this podcast on our Youtube channel.

Transcript

 

Minette Riordan, Ph.D. on EmailMinette Riordan, Ph.D. on FacebookMinette Riordan, Ph.D. on InstagramMinette Riordan, Ph.D. on Twitter
Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.



About Minette Riordan, Ph.D.

Dr. Minette Riordan is an award-winning entrepreneur with 17 years experience in media, marketing and sales. She is a lover of art, poetry and mythology and a complete geek who digs discussing how businesses work. One of her core values is continuous improvement; she is a seeker, wanderer and adventurer who loves dragons and coffee. Most days you can find her supporting her creative clients to build profitable businesses. And on other days you can find her in her art studio covered in paint.

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