Minette Riordan, Ph.D.


About Minette Riordan, Ph.D.

I am Dr. Minette Riordan. I am an award-winning entrepreneur with close to 15 years experience in marketing, sales and education. In my professional life, I am a coach, author, and speaker who is passionate about helping creative women entrepreneurs build profitable businesses. I am also proud to be a wife and mom of two teens doing my best to maintain the balance in my life and in my business. I make art, write, cook and try to find more time to work out. I am crazy about Zentangle®, SoulCollage® and poetry. I love all of the roles I play and work every day to juggle all the balls that I am holding, sometimes I drop all the balls and drink a couple of glasses of wine. http://www.minetteriordan.com




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According to the Content Marketing Institute: “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” www.contentmarketinginstitute.com Here’s the big secret to successful content marketing: Instead of […]

What is Content Marketing?







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Sunday May 21, I spent the day in prison. I was fortunate enough to attend a Tedx event hosted at Donovan Correctional near San Diego, CA. And what I saw, heard and experienced resonated with me deeply. My own core values were reflected back to me over and over again […]

What I learned in Prison



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After 15 years as an entrepreneur I have discovered one key difference between successful creative entrepreneurs and the ones who continue to struggle year after year. The biggest difference I see is their MINDSET. Dictionary.com defines “mindset” as: A fixed mental attitude or disposition that predetermines a person’s responses to […]

Reset Your Mindset for Success in 3 Easy Steps